Schemer, Google’s latest social media venture, is out of beta today and is born anew as an app for Android and iOS. The new social service recommends schemes; activities users may want to partake in based on time of day, weather, and location. Users can also create their own Schemes for future or present use and then mark them as complete. As with all things new at Google, Schemer includes deep integration with Google+, further emphasizing the company’s goal of taking more control over the social web. Naturally, this service is in direct competition with the likes of Yelp, Foursquare and Facebook Places. You can check out Schemer now on the web, Android, or iPhone, and let us know what you think in the comments.